Last updated: January 2026
This Privacy Policy explains how 121 Digital Marketing Ltd (“we”, “us”, “our”) collects, uses, stores, and protects your personal information when you use our website or contact us.
We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Who We Are
Company name: 121 Digital Marketing Ltd
Company number: 15356760
Registered in: England & Wales
Email: darren@121digitalmarketing.co.uk
What Information We Collect
We may collect the following information when you contact us, use our website, or purchase a service:
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Name
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Business name
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Email address
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Telephone number
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Website address
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Billing information (handled securely by third-party payment providers)
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Messages and enquiries you send us
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Technical data (IP address, browser type, device, pages visited)
How We Use Your Information
We use your information to:
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Respond to enquiries and contact requests
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Provide our services
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Process payments and orders
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Improve our website and services
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Comply with legal and accounting obligations
We do not sell your personal data to third parties.
Legal Basis for Processing
We process personal data under the following lawful bases:
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Consent – when you submit a contact form
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Contract – when providing paid services
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Legal obligation – accounting and tax records
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Legitimate interests – business administration and communication
Payments
Payments made through our website are processed securely via WooPayments or other reputable third-party payment providers.
We do not store or have access to your full payment card details.
Data Retention
We retain personal data only for as long as necessary:
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Enquiries: up to 12 months
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Client records: up to 6 years (for legal and tax purposes)
Your Rights
You have the right to:
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Request access to your personal data
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Request correction or deletion
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Withdraw consent at any time
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Lodge a complaint with the Information Commissioner’s Office (ICO)
ICO website: https://ico.org.uk
Contact Us
If you have any questions about this Privacy Policy or your data, contact:
