Local SEO vs SEO — What’s The Difference?

Local SEO vs SEO — what’s the difference? The key difference between SEO and local SEO is which search results you want to appear in. SEO is about ranking in search results that don’t depend on a specific location (i.e. national or international search results). On...
Facebook Ad Trends: What Marketers Need to Know

Facebook Ad Trends: What Marketers Need to Know

Are you keeping up with changing Facebook ad trends? Wondering which Facebook ad placements you should focus on? Rising Facebook Ad Costs Ad costs on Facebook have been rising for a few years now because of a number of key factors. Supply and Demand There are...